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Air Blazer

Air Blazer uses Geo-fencing (geofencing) feature in a software program that uses the global positioning system (GPS) or radio frequency identification (RFID) to define geographical boundaries at retail space.

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Web to mobile

Sure, delivering a desktop experience on a mobile device is not ideal by any stretch of the imagination, but this option simply offers the minimum required to get the website to function and display OK. Zoom used modern mobile devices offering good CSS support and zooming functionality, visitors should at least be able to access the information they need at the time they needed it.

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Mastering geo-fencing

So there we go, we’ve finally created a boundary. Zoom focused on virtual geo-fences locations based coupons to provide an ability to market to consumers in different ways and provide different services.

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Port the platform

Platform that were developed on the roaster were Nexus One Android running Chrome NX1 2.2, Apple iPhone running Safari 4.0, Apple iPad running Safari 3.2, and BlackBerry Storm2 running BlackBerry OS5 browser.

 

The Result

Once Zoom finalized Conducting A/B testing and usability tests of different designs to see whether one has too many options and overwhelms people is not just recommended but necessary to find the optimal solution — for businesses and users. Campaign was quickly adopted by major retailer and their respected geo locations.